Leatt Corporation Expands Sales Force and Effort
CAPE TOWN, SOUTH AFRICA -- (Marketwire) -- 03/15/10 -- Leatt Corporation, a Nevada corporation with its Common Stock quoted on The Pink OTC Market (PINKSHEETS: LEAT) and the maker of the Leatt-Brace®, a Neck Brace designed to help prevent or lessen the severity of potentially devastating motor sport injuries to the cervical spine (neck), announced today the expansion of its sales effort for the Leatt-Brace®.
The Company is working with Scorpion Sports, Inc., a well established, powersports manufacturer and distribution organization. Scorpion Sports has opened its nationwide, dealer-direct sales force to promoting the Leatt-Brace® in the United States. This expansion of the U.S. sales representatives follows the appointment of Phil Davy as the General Manager in the U.S. The Company believes that these enhancements will improve the effectiveness and scope of its marketing and sales effort in the U.S., a major market for Company products.
In addition, The Company has also engaged Erik Olsson as General Manager for Europe. Mr. Olsson is a seasoned executive in the powersports product distribution business and is located in Europe. Mr. Olsson's first priority is to expand the distribution network and increase the number of dealers which will stock the Leatt-Brace® and other new products planned for 2010. Mr. Olsson will work closely with Leatt Corp's European Athlete and Race Support Manager, Lenny Karsmakers. "Expect to see enhanced distributor training, education and market support from this dynamic team, across all of Europe," said Leatt Corporation CEO Dr. Chris Leatt.
The Company is also working with an experienced U.S. Federal Government contract administrator to develop a distributor to market and sell to the U.S. Government. The Company is in the early stages of planning and development to position itself to pursue this new market.
About Leatt Corporation: Leatt Corporation is the exclusive global distributor of the Leatt-Brace®, a Neck Brace designed to help prevent or lessen the severity of potentially devastating motor sport injuries to the cervical spine (neck). The company's operations and research and development of the core products currently take place at Leatt Corporation's offices in Cape Town, South Africa. |
