Level 3 Expands Content Delivery Partner Programme in Europe Programme Enhances Level 3 Content Markets Service Portfolio in Europe
.Companies:Level 3 Communications Inc..Press Release Source: Level 3 Communications, Inc. On Tuesday March 30, 2010, 10:36 am EDT LONDON--(BUSINESS WIRE)--Level 3 Communications, Inc. (NASDAQ: LVLT - News) today announced the European expansion of its Content Delivery Partner programme (CDP), aimed at strengthening the company’s reach and presence in European markets and providing a more comprehensive portfolio of broadcast and content delivery services globally.
As members of the programme, Direct Partners, Premier and Master Resellers, Enabled Service Providers and Alliance Partners (such as developers of online media players) are able to leverage the Level 3 content delivery network (CDN) and Vyvx broadcast platforms to provide superior solutions for online and broadcast end-users.
“As a Master Reseller, NWIX has been impressed by the commitment Level 3 has demonstrated to equipping its partners with the best tools possible – from access to industry research to cobranded marketing materials to the Online Partner Training program – in order to ensure a more successful and lasting business relationship,” said John Reidd with NWIX, a networking solutions provider and Level 3 European CDP programme partner. “We look forward to continuing our work with Level 3 to deliver quality online services to businesses in the UK and Europe.”
As part of Level 3’s overarching CDP programme, the European arm is likewise designed to help generate new revenue streams for the company and its business partners by enabling better end-to-end solutions, customized service offerings, and opening up access to new or unaddressed markets in Europe and North America.
“These partnerships effectively expand and deepen the Level 3 footprint in the European market,” said James Heard, president of European Markets at Level 3. “The European programme fosters greater awareness of our suite of content delivery services and represents our continued commitment to the digital media arena.”
More than 15 companies have signed on to be part of the European CDP programme, including partners from the UK, Ireland, France, Spain, Germany, and the Netherlands. Current programme participants include NWIX, TwoFour Digital, Tibus, CDN Technologies, Ikuna, Host Europe, Tibus and TRiMM. |