Philips targets video communications with new TriMedia product operation
ANAHEIM, Calif.--At the TeleCon trade show here today, Philips Semiconductors plans to announce the creation of a Video Communications Product Sector within its TriMedia Product Group to support video telephony applications for the TriMedia processor.
Philips said it is now working with more than 15 OEMs to develop video telephony applications based on the TriMedia processor. The Video Communications unit will provide silicon and software to major customers with the first products expected to be announced in the first quarter in 1998, according to the Dutch chip maker.
"For the first time, a single low-cost processor provides the computational power to support video and audio encode, decode and communications processing on a single chip," said Fuad Abu Nofal, who has been named general manager of the TriMedia Video Communications operation, which is based in Sunnyvale, Calif. "We believe the TriMedia processor, along with more sophisticated video compression software, will enable a new generation of consumer video phones that work on existing analog phone lines. A TriMedia processor is also ideal for ISDN and Internet video phones."
Philips also announced plans to offer a hardware reference design and video phone software modules to support development programs for TriMedia-based video phones.
A service of Semiconductor Business News, CMP Media Inc. Story posted at 10:30 a.m. EST/7:30 a.m. PST, 11/5/97 |