WILL COCA-COLA ALWAYS GO UP? Message Board

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Strategies & Market Trends : WILL COCA-COLA ALWAYS GO UP?

KO 72.98

+2.5%

Nov 21 3:59 PM EST

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To: Keith Fauci who wrote (767)	11/8/1997 10:40:00 AM
From: Simon Econovich	of 1462

I hove noticed that others, like myself, have just gotten sick of drinking the black sugar water, and drink juice instead. These are all commodity items. But hey, what do I know! You're right! Go remortgage the house and buy as much KO as you can. It used to trade at 70 ... so now its a bargain at 57. At $25 a share KO would be selling at 15 times FY 1997 earnings which assumes they will make the numbers this quarter (last quarter ends this month). Sales have grown (historically) at 9%. EPS has historically grown at 19%, but most analysts expect FY98 earnings to grow at 8%. The upshod is that KO can't cut costs and become more efficient anymore (they've already done that). Yah, I'm sure the so called "crisis" in Asia will have no affect on KO's stunning 9% sales growth ... baaaawahahahahahahah.

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