Tom: The two-line concept is an outgrowth of the tremendous interest Nextel has created through their flexible billing options. For example, you can sign on with Nextel's Direct Connect billed through your work - including paging, text, and voicemail - but have basic cellular billed to your home.
Nextel sees a great opportunity in leveraging this flexibility with the second line option. This hits the Primcos real hard. After all, if you've used iDEN at work for any period of time, its very hard to pick up that cheap-rate PCS phone for your private use while at home. The second line fills this need.
Again, this is another example of the way Nextel thinks very fast and reacts with tangible examples for answers to customer needs. Nextel, Nextel's network, Nextel's employees, Nextel's customers...their all extremely entrepreneurial in the way they've cooperated to build upon Nextel's basic core technology.
This is a company on fire and the success should continue to only surprise many more investors going forward.
Good Luck! |