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Biotech / Medical : Indications -- pain

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From: tuck10/3/2010 1:19:39 PM
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"Commercial Features of Placebo and Therapeutic Efficacy"

High priced placebos are more effective than low priced placebos, particularly in settings in which the placebo effect can be large -- such as in pain trials . . .

jama.ama-assn.org

Full text freebie

Bit of conundrum here as almost any new pain drug being tested will automatically be perceived to be expensive.

Cheers, Tuck
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