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Technology Stocks : Openwave Systems (formerly Phone.com & Software.com) (OPWV)

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From: JakeStraw	10/20/2010 11:16:10 AM
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Openwave Introduces New Version of Its Media Optimization Offering to Help Operators Intelligently Manage Increasing Mobile Video Demand finance.yahoo.com New Context-Aware Video Optimization Solution Designed to Optimize Networks in Real-Time to Reduce Network Costs, Increase Network Efficiency, and Enhance the User Experience October 20, 2010 REDWOOD CITY, Calif.--(BUSINESS WIRE)-- Openwave Systems Inc. (Nasdaq:OPWV), a global software innovator delivering context-aware mediation and messaging solutions, today announced the availability of a new version of its intelligent, content and context aware media optimization solution that works to automatically trigger optimization when the network reaches pre-determined thresholds. Media Optimizer also enables the ability to intelligently analyze and implement network optimization based on real time network conditions. This in-network intelligence capability is expected to significantly lower operator’s total cost of ownership (TCO) by reducing transmission requirements up to 40% when required by network conditions and also improve the mobile video viewing experience for subscribers, leading to higher average revenue per user (ARPU). The latest version of Media Optimizer provides capability to mobile network operators to pre-determine automated actions to be taken as soon as the mobile network reaches certain thresholds. These actions are intelligently enabled based on real time network conditions, working to ensure that the video viewing experience of the subscribers is maintained even during times of peak network usage. Media Optimizer also utilizes HTTP-AS (Adaptive Streaming), a transport protocol that is gaining wide popularity with content providers like Netflix and Hulu. Openwave Media Optimizer is part of Openwave’s Traffic Mediation solution and can be delivered pre-integrated with Openwave® Smart Policy.

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