All,
a refreshing new view of strategic direction in the press releases, IMHO. Comes from bottom of announcement re/ make-to-order.
"Apple Computer, Inc. ignited the personal computer revolution in the 1970s with the Apple II, and reinvented the personal computer in the 1980s with the Macintosh. Apple is now recommitted to its original mission - to bring the best personal computing products and support to students, educators, designers, scientists, engineers, businesspersons and consumers in over 140 countries around the world."
product.info.apple.com
Might sound a bit like boilerplate, but someone there has finally got it right. I've read more than my share of these things, and most are hopeless gobbledegook or heirarchy-speak. This one is crisp & clear. |
