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Technology Stocks : Apple Inc.

AAPL 284.15

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Dec 3 3:59 PM EST

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To: soup who wrote (6220)	11/10/1997 10:34:00 PM
From: Jon Tara	Read Replies (1) of 213173

" Jobs created this atmosphere of secrecy. Than he said nothing and allowed third parties to spin all sorts of scenarios thereby creating a level of suspense and press interest (free publicity!!!) to debut Apple's new product line and store. " And the press's response the next time Apple tries this will be "fool me once, shame on you - fool me twice, shame on me!" If Apple calls the press to tell them that President Clinton is awarding Jobs the Iococca Award for bringing Apple back from the brink, the press is going to confirm it with the President's office first, and MIGHT send a reporter if they say that Bill is going to hand it over personally...

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