WILL COCA-COLA ALWAYS GO UP? Message Board

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Strategies & Market Trends : WILL COCA-COLA ALWAYS GO UP?

KO 72.98

+2.5%

Nov 21 9:30 AM EST

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To: Terence Mitchell who wrote (782)	11/11/1997 9:40:00 PM
From: Simon Econovich	of 1462

Terrence, I guess I owe you (and perhaps others) an apology. I just assumed you guys were some PR shills for some firms trying to dump their blocks of KO. Maybe I don't understand business, but I can't figure out how you can expect 37% year over year growth (which is what KO's PE implies) if your sales are growing at 9%. The thing that would scare me would be that the product is a commodity item (practically). High tech is very volitile. Its where the hot money is because its where the growth is. Silicon is now worth much more by weight or volume than any other substance (that I know of). Nonetheless, I can't say that I would recommend anything other than 3 month t-bills right now :)

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