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Technology Stocks : THQ,Inc. (THQI)

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From: JakeStraw1/5/2011 9:17:24 AM
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Mattel partners with THQ in new licensing deal
finance.yahoo.com

Wednesday January 5, 2011

NEW YORK (Reuters) - Toymaker Mattel Inc (NasdaqGS:MAT) agreed to license its brands, including Barbie, Hot Wheels, and Fisher-Price, to THQ Inc (NasdaqGS:THQI) for use in its video games for a variety gaming platforms.

The companies did not disclose financial terms of the agreement. The "multi-year alliance" will allow THQ to design games using Mattel brands for consoles, computers, mobile devices and social networks, the companies said.
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