CRUS, good buy? Message Board

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Technology Stocks : CRUS, good buy?

CRUS 120.83

-0.3%

9:46 AM EST

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From: JakeStraw	1/11/2011 3:24:26 PM
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In the technology sector, we are focused on companies that have strong product cycles.We happen to like Cirrus Logic (CRUS), which is an example of a company that looked at its businesses and said, "we need to get better, we need get sharper" and they changed the way they manage their R&D processes. What they did was take their R&D people and tie them in with sales and marketing. They are bringing up more new products and they have increased the percentage of products that actually get turned into sales. As a result, they have significantly accelerated their growth. They have two areas of focus, one is consumer and another in green/ industrial. In the consumer space, they are lucky enough to be in a lot of the Apple (AAPL) products so they benefit from the newer Apple products which are experiencing very strong demand. And then in the industrial space, they are focused strongly in new buildings with lighting structures and temperature, controlling energy and electricity expense. finance.yahoo.com

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