I like the Intel commercials! Remember, the ads are targeted mostly for computer-illiterate consumers (and kids), and the disco music, dancing bunny-people, the van, etc. is, if nothing else, catchy and will stick in one's mind. AND, in case you've forgotten the commercial, when you're shopping for a computer, the dancing bunny-men on the screen saver and the life-sized figures around the store will remind you! And, coming in Chrsitmas, Bunny-men dolls! Intel has a nice,little marketing campaign going here...
joey |
