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Non-Tech : OAKLEY- NYSE:OO

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To: grasshopper who wrote (1135)11/13/1997 1:52:00 AM
From: Trey Yon  Read Replies (2) of 1383
 
grasshopper,

you should learn to heed an elder more experienced master.

Here's some of my reasoning on why $5-6 is a very real probability:

1) earnings revisions for FY-98 are still dropping as I've already pointed out. And have yet to flatten or begin to "U"

2) if you accept Merrill's 35 cent estimate as gospel $9/.35= a 26 P/E
I believe OO deserves no more than a market multiple of 15-16 at this point
.35 x 16= $5.60

3) IMO Mr. Rocker has not covered, as he's stated he has a lower figure in mind.

4) book value=$1.80/share
here's more statistics on the basic valuation picture
businesswire.marketguide.com

5) I believe the shoe launch will be EXPENSIVE and further hurt the bottom line for several quarters. But I'm willing to ride this out, for a quality product.

6) Were in a pretty serious correction here that could tip into a world-wide recession/deflationary cycle.

PS, I've been working up some excel sheets on Sunglass Hut, Balance sheet, income statments, earnings revisions, short interest, etc. If anyone wants a copy for OO or RAYS send me an e-mail. Let me know what version excel or Office you're using.
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