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From: Savant2/9/2011 11:10:17 AM
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Parametric Sound to Demonstrate HSS-III at Digital Signage Expo in Las Vegas

HENDERSON, NV, Feb 09, 2011 (MARKETWIRE via COMTEX) -- Parametric Sound
Corporation (PAMT) announced that it has registered to exhibit its HSS-III line
of directed audio products at Digital Signage Expo 2011, the world's largest
international trade show and conference dedicated to digital signage, interactive
technology, and Out-of-Home networks. Customers can visit booth number 1743,
where the Company will demonstrate its exciting new directed audio technology.

Digital Signage Expo (DSE), held February 23-24, 2011 at the Las Vegas Convention
Center, Las Vegas, Nevada, is the world's largest and longest running conference
and trade show exclusively dedicated to the digital signage, interactive
technology and digital-out-of-home (DOOH) industries. More than 170 exhibitors
will feature technology and services including hardware, software, network,
delivery and content from around the globe. DSE annually features dozens of new
and innovative products that attendees have the opportunity to see first-hand for
the first time.

"The timing of this show targeting a key customer base is ideal to premier our
HSS-III products," said Elwood G. Norris, CEO and inventor of the Company's
technology. "HSS-III technology features dramatically improved sound quality at
much greater volume than prior product models and our extended frequency response
enables seamless interface with an optional subwoofer providing a rich audio
solution without loss of directionality. We are thrilled by the response so far
and this forum will allow thousands the opportunity to experience our 'must hear
it to appreciate it' technology."

In addition to meeting existing and prospective HSS distributors and customers at
DSE, the Company expects to confirm HSS-III product pricing and planned delivery
dates.

About Parametric Sound Corporation Parametric Sound Corporation is an innovator
of directed audio solutions employing a tightly focused directional beam of sound
to target a specific listening area to communicate without the ambient noise of
traditional speakers. A substantial body of intellectual property and an
established customer base was inherited from a spin-off completed in September
2010. Important new technology is now being applied to an improved third
generation HyperSonic(R) sound product line -- HSS(R)-III directed audio. Recent
technology improvements produce a distinctive 3D audio image from just two stereo
HSS-III emitters opening opportunities for 3D sound solutions for computers and
entertainment. For more information about the Company and its products, please
visit parametricsound.com.

Cautionary note on forward-looking statements This press release includes
forward-looking information and statements. Except for historical information
contained in this release, statements in this release, including those by Mr.
Norris, may constitute forward-looking statements regarding our assumptions,
projections, expectations, targets, intentions or beliefs about future events
that are based on management's belief, as well as assumptions made by, and
information currently available to, management. While the Company believes that
its expectations are based upon reasonable assumptions, there can be no
assurances that the Company's goals and strategy will be realized. Numerous
factors, including risks and uncertainties, may affect the Company's actual
results and may cause results to differ materially from those expressed in
forward-looking statements made by or on behalf of the Company. Some of these
factors include the acceptance of new Parametric Sound products and technologies,
the impact of competitive products and pricing, the timely development and
release of products by the Company, general business and economic conditions, and
other factors detailed in the Company's Annual Report on Form 10-K and other
periodic reports filed with the SEC. Parametric Sound Corporation specifically
disclaims any obligation to update or revise any forward-looking statement
whether as a result of new information, future developments or otherwise.

FOR FURTHER INFORMATION CONTACT:
Jim Barnes
CFO
888-HSS-2150 Ext. 3
Email Contact
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