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Politics : Politics for Pros- moderated

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To: Bill who wrote (409903)2/10/2011 10:22:47 AM
From: Murrey Walker4 Recommendations  Read Replies (2) of 793983
 
If the government stopped serving pizza, french fries and coke to the majority of kids every day at school, this country would meet the nutrition goals years sooner.

As many of you know, I'm in advertising/marketing.

What you probably don't know, is that I've spent the last twenty years in a very vertical segment -- Foodservice.

Schools is a very important group of what we call non-commercial, i.e., schools, colleges, corporate feeding, prisons, etc.

The industry has been/will be, extremely sensitive to what it feeds children; to the extent that manufactures process foods under guidelines that fall under U.S. Childhood Nutrition. IOW foods delivered to that segment fall under governmental regulatory guidelines (and have been for as long as I can remember).

Michelle is NOT breaking new ground either in the restaurant (commercial) or early childhood (non-commercial) feeding.

She's merely found a soapbox on which she can stand, until she decides to go on another spending binge (with her fawning entourage) in Europe.
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