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Technology Stocks : Digimarc (DMRC)
DMRC 9.020-2.6%Nov 5 3:59 PM EST

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From: JakeStraw3/15/2011 11:52:52 AM
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Digimarc Named Finalist in 2011 CTIA E-Tech Awards
finance.yahoo.com

The Digimarc Discover Platform provides a simple, yet powerful way to help transform media industries by giving publishers, agencies, and marketers the ability to connect with consumers through the device they carry with them 24/7 – their smartphone. Digimarc Discover uses multiple content identification technologies – digital watermarking, audio fingerprinting and barcode detection – giving smartphones the ability to “see, hear and recognize” different forms of media. Consumers will simply launch an app and point their phone at the item they are interested in to learn more and take immediate action. Upon recognition, Digimarc Discover delivers the corresponding choices back to the phone, such as view a video, launch an app, share with a friend, save for later or make a purchase.
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