Gateway (GTW) Message Board

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Technology Stocks : Gateway (GTW)

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To: wolfdog2 who wrote (4741)	11/14/1997 3:06:00 PM
From: K. Larson	Read Replies (1) of 8002

wolfdog, it would be naive to assume that putting in place a made-to-order PC sales division is trivial. This is much more than simply setting up a web page and letting the orders come in. There is really a ton of infrastructure involved. Gateway pioneered much of this, they're experts in this, and they still make mistakes, like last quarter when they were left holding the bag with too much inventory. A company coming in cold could stand to lose a lot of money before it figured out how to do this efficiently. For this reason alone Gateway might be an ideal company for somebody to take over. A bigger company might also have brand recognition, true, but lets not forget that Gateway sold over FOUR BILLION dollars in the first three quarters alone, with the biggest quarter yet to come. This is not Joe's Computer Clones operating out of some garage, Gateway is a major player. What company wouldn't drool to get ahold of Gateways customer base? A customer base which, in spite of a lot of negatives comments here, is one of the most loyal customer bases out there.

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