KIT digital Selected by Voice of America to Power VOA Direct, a New Global Content Marketplace
finance.yahoo.com
VOA Direct will serve as the online media content distribution hub for VOA's network of 1,400 radio and TV affiliates across 38+ countries. The KIT Platform software solution will provide VOA with a fully managed platform to automate syndication and instant/simultaneous delivery of VOA's media assets, including video footage, audio and still images.
Using the KIT Content Marketplace offering, VOA Direct will allow affiliates to immediately upload, access, preview and order media files in all necessary IP-based protocols and formats for distribution over television, radio, web, mobile, and tablet devices. The KIT Content Marketplace will also allow VOA to manage rights restrictions based on customer preference and access.
VOA, which first went on the air in 1942, is a multimedia international broadcasting service funded by the U.S. Government through the Broadcasting Board of Governors. VOA broadcasts approximately 1,500 hours of news, information, educational, and cultural programming every week to an estimated worldwide audience of 123 million people. Programs are produced in 44 languages and are intended exclusively for audiences outside of the United States. |
