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Strategies & Market Trends : Greater China Stocks

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From: Julius Wong6/29/2011 7:40:25 AM
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HP Turning to Chinese to Develop Products
By Bloomberg News - Jun 29, 2011

Hewlett-Packard Co. (HPQ) is turning to China for engineers to develop global storage and networking products, opening a new research center in Beijing this year as it seeks to boost sales in emerging markets.

“It is in China, for China, but also for the world because the R&D capabilities here in China, we want to leverage for other markets as well,” Chief Executive Officer Leo Apotheker said today in Beijing. He declined to say how many employees would be hired or how much the center would cost.

The world’s biggest computer maker also said it is accelerating its investments in cloud computing and social media in China, betting the country’s five-year plan will lead to more investment in servers and networking gear. Apotheker, 57, took leadership of Palo Alto, California-based HP on Nov. 1 and has said he plans to expand internationally, boost software revenue and speed product development to counter slowing sales growth.

“In China, you can develop a certain number of technologies that are particularly well suited for other fast- developing markets that have similar characteristics,” Apotheker said in an interview after a press briefing in the nation’s capital. “We already do some research in China, and we want to expand this right here in Beijing so that we can actually have even more leading-edge technology that we can drive out of China.”

bloomberg.com
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