Augme Technologies Enters Into Agreement to Purchase Assets of Mobile Marketing Pioneer JAGTAG
finance.yahoo.com
JAGTAG Expands Augme's Fortune 500 Relationships, Contributes Complementary Technology and Adds to Existing Intellectual Property Portfolio
Since 2007, JAGTAG has enabled brands, agencies and media companies to interactively communicate better with their customers, drive loyalty and increase sales by utilizing 2D barcodes, including JAGTAG's own proprietary codes as well as traditional QR codes, powered by JAGTAG. JAGTAG's unique ability to read QR codes without the consumer having to have a smartphone or scanning application has made it the only 2D barcode solution that reaches 90%+ of consumers in the U.S. JAGTAG's proven strategic and mobile marketing capabilities have allowed JAGTAG to develop and implement successful campaigns for clients such as Sports Illustrated, Bacardi, 20th Century Fox, Unilever, GlaxoSmithKline, Pepsi, Gatorade, Tropicana, MTV/Viacom, Estee Lauder, IBM, Sony, Publicis, Saatchi & Saatchi, Ogilvy & Mather, Universal McCann and NBC Universal.
Augme expects that its combined resources with JAGTAG will create a premier mobile marketing provider for brands, agencies, pharmaceutical/health and media companies. Following the acquisition, Augme's current and recent client list is expected to include over three dozen Fortune 500 and Global Fortune 500 companies. Following its acquisition of the business of JAGTAG, Augme expects that its complete account list will include over 150 brands that are either currently running active mobile marketing campaigns or have recently purchased such services. |
