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Technology Stocks : Lexmark Intl. (LXK)
LXK 40.490.0%Nov 29 4:00 PM EST

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To: Jay Oyakawa who wrote (91)11/17/1997 7:13:00 PM
From: Chad E. McQuillen  Read Replies (1) of 160
 
Jay,

I'm not in tune to our inkjet products since they evolve so quickly - so I can't comment on the Excimer technology. I will say, however, that I've seen a few print samples and they look very good, but I don't know how that compares to the competition.

We've done well at building brand recognition on the business laser side with the Optra / MarkNet / MarkVision product line. On the consumer inkjet side it is much more difficult to build brand recognition given the size and resources of the company. Being spun-off from IBM makes it even more difficult because we're starting from scratch.

-Chad
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