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Technology Stocks : Zynga, Inc.

ZNGA 8.180

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Sep 8 5:00 PM EST

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To: stockman_scott who wrote (27)	7/20/2011 4:20:32 PM
From: Glenn Petersen	1 Recommendation Read Replies (1) of 365

Zynga's games come on strong, and then fade out just like any video game. . . . It's another reminder that Zynga is a hits driven business and it needs a new hit to keep its strong momentum going Zynga Losing Millions Of Users For Its Most Popular Games By Dylan Love Business Insider Apr. 11, 2011, 1:45 PM Zynga is losing millions of its daily active users, according to data on AllFacebook.com, dug up by John Sweeney of the Facebook & Zynga Blog. If you go back one month, CityVille had 21.1 million users. Today it's down to 19.7 million. Farmville has lost over a million users in a month, going from 13.8 million to 12.7 million: Here's Mafia Wars, which had a sharp spike at 5.5 million users thanks to a promotion before easing off to 2 million: What's going on here? Zynga's games come on strong, and then fade out just like any video game. It's another reminder that Zynga is a hits driven business and it needs a new hit to keep its strong momentum going. businessinsider.com

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