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Technology Stocks : MSFT Internet Explorer vs. NSCP Navigator

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To: Charles Hughes who wrote (14236)11/18/1997 4:40:00 PM
From: Reginald Middleton  Read Replies (2) of 24154
 
<At the risk of hectoring you, Reg, I will just point out that this stuff was invented at Xerox and perfected at Apple and in many other systems. You think Apple didn't understand the advantage of GUI? That's all their marketing was about in the 1980s. That's why people bought the systems.>

Apple didnt; understand. Apple failed to reduce prices at the strategic point where the PC gained graphical capabilities. At that time, prices should have been slashed dramatically (some say through licensing through clones). Apple understood niche GUI marketing, but did not understand how to market the GUI to the masses. MSFT did. The rest is now history.

<Flat out wrong, the opposite of what happened. Amiga and Apple introduced the benefits of cheap GUI productivity apps to the masses in the 1980s, after Xerox invented the technology (which Microsoft finally paid for after all the lawsuits, as I heard it) and sowed the field by promoting the idea in the 1970s.>

History proves you incorrect? Where is Amiga and Apple now? Apple and Amiga introduced GUI computing to a NICHE market. This is a precursor to the mass market, but it is not wise to confuse the two. Both Apple adn Amiga failed to "cross the chasm" into "tornado" so to say, so they were eaten by those that could, ex. MSFT.
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