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Technology Stocks : IBM

IBM 296.36

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9:35 AM EST

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From: Gottfried	12/31/2011 9:28:06 PM
	1 Recommendation of 8218

"Even a Giant Can Learn to Run" nytimes.com This column is a glimpse of the thinking behind some of the major steps I.B.M. has taken under Mr. Palmisano's leadership, based on two recent interviews with him. He says his guiding framework boils down to four questions: • "Why would someone spend their money with you — so what is unique about you?" • "Why would somebody work for you?" • "Why would society allow you to operate in their defined geography — their country?" • "And why would somebody invest their money with you?"[snip]

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