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Politics : Formerly About Advanced Micro Devices

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From: Celtictrader3/4/2012 12:14:26 PM
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A Message from Carbonite CEO, David Friend Regarding Ads on Limbaugh

March 02, 2012

Over the past two days we have received a tremendous amount of feedback on Rush Limbaugh’s recent comments. I too am offended and very concerned about his comments. Limbaugh’s remarks have us rethinking our future use of talk radio.

We use more than 40 talk show hosts to help get the Carbonite message out to the public. The nature of talk radio is that from time to time listeners are offended by a host and ask that we pull our advertising. This goes for conservatives like Limbaugh and progressives like Stephanie Miller and Ed Shultz. We even get customers who demand that we pull the plug on NPR. As an advertiser, we do not have control over a show’s editorial content or what they say on air. Carbonite does not endorse the opinions of the shows or their hosts.

However, the outcry over Limbaugh is the worst we’ve ever seen. I have scheduled a face-to-face meeting next week with Limbaugh during which I will impress upon him that his comments were offensive to many of our customers and employees alike.

Please know your voice has been heard and that we are taking this matter very seriously.

Sincerely,
David Friend

carbonite.com
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