Digimarc Adds Barcode Reading to Digimarc Discover™ Mobile Platform
finance.yahoo.com
Single mobile application now detects digital watermarks, QR codes, barcodes, and identifies music
The Digimarc Discover mobile application allows consumers to automatically access online content and services from printed materials and music through simple selection of “look” or “listen” options within the application. The “look” mode utilizes the smartphone's camera to automatically detect the presence of digital watermarks, QR codes, and now barcodes in printed content and instantly deliver related print-to-mobile experiences, such as directing users to a product search page for product info, comparison shopping, finding related products, and user reviews. Digimarc Discover also provides the user with the option to "listen" through the phone’s microphone to recognize songs using Gracenote® MusicID® audio recognition technology.
This latest release also includes performance improvements to the overall “look” mode for Android users, as well as support for multi-core iOS devices. The free mobile application is available for download from the iTunes App Store and Android Market.
"The addition of barcode recognition to the Digimarc Discover Platform further demonstrates our vision to advance the ability of mobile computing devices to see, hear and comprehend the world in which they operate, greatly enriching and simplifying the lives of consumers,” said Ed Knudson, EVP, Sales & Marketing, at Digimarc. “There no longer is a need to launch multiple applications to access enhanced content from print or audio - Digimarc Discover is all you need,” |
