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Strategies & Market Trends : Turnarund Investing
NOVS 0.0666-16.0%Aug 1 5:00 PM EST

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To: bankbuyer who wrote (934)5/1/2012 6:35:42 PM
From: bankbuyer1 Recommendation  Read Replies (2) of 1876
 
Re RSH has a legacy sales mix problem


The following table provides a summary of our consolidated net sales and operating revenues by platform and as a percent of net sales and operating revenues. These consolidated platform sales include sales from our U.S. RadioShack company-operated stores and kiosks, as well as other sales.


Consolidated Net Sales and Operating Revenues

Year Ended December 31,

(In millions)

2010

2009

2008

Wireless
$ 2,128.2 47.6 % $ 1,634.3 38.2 % $ 1,388.5 32.9 %

Accessory (1)
858.2 19.2 1,036.3 24.2 1,140.0 27.0

Modern home
516.6 11.5 585.3 13.7 556.8 13.2

Personal electronics
412.5 9.2 463.6 10.9 565.4 13.4

Power
222.0 5.0 225.3 5.3 243.1 5.7

Technical
179.5 4.0 181.3 4.2 184.5 4.4

Service
130.3 2.9 114.5 2.7 93.8 2.2

Other sales (2)
25.4 0.6 35.4 0.8 52.4 1.2

Consolidated net sales and operating revenues
$ 4,472.7 100.0 % $ 4,276.0 100.0 % $ 4,224.5 100.0 %
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