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Biotech / Medical : PLSIA (Premier Laser Systems)

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To: Pancho Villa who wrote (1325)11/26/1997 12:54:00 PM
From: Art  Read Replies (1) of 1773
 
Pancho: You asked where the billion dollar estimate came from. Here's where I found it.

>> Speaking with Dow Jones yesterday, company Chair Dr. Colette Cozean said she believes 1% of the 100,000 practicing dentists in the U.S. will buy a Premier system in its first year, resulting in $45 million in sales. By the second year of marketing, Dr. Cozean estimates that they will achieve 77% market penetration with sales potentially growing to more than $1 billion per year.<<

This is excerpted from the following URL:

fool.yahoo.com

Scroll down on the page to find the body of the article. I repeat the question: "Does Dr. Cozean still believe penetration of this magnitude can be achieved in 1998? Or, has PLSIA backed off on these amazingly high estimates?"

If so, this company will grow several times faster than Netscape, Iomega or Cisco systems did. A rather unlikely senario given their financial resources.

Frankly, comments like hers lead me to believe that everything she says ought to be verified. Releasing backlog numbers would be a good first step in that direction.

Art
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