Good news! This can do nothing but help IPZ.
NEWS RELEASE TRANSMITTED BY CANADIAN CORPORATE NEWS
FOR: IMAGE POWER, INC.
VSE SYMBOL: IPZ
NOVEMBER 25, 1997
Image Power Selected by Microsoft for Participation in
Independent Software Vendor Program; Company Sees
Initiative as Fast Start to Comprehensive Marketing
Program
VANCOUVER, BRITISH COLUMBIA--Image Power, Inc. today announced
that the Company has been selected by Microsoft for participation
in the Microsoft Developer Network Independent Software Vendor
Program ("MSDN ISV Program"). The Company sees this initiative as
providing a rapid start to its new marketing strategy.
"We are very pleased to announce that we have been selected for
participation in Microsoft's Independent Software Vendor Program,"
said Stephen Swift, President of Image Power, Inc. "We see this
as a great partnering opportunity, with extensive benefits," he
said. "Partnering with industry leaders is important to our
strategy for wide acceptance of our compression technology." The
Company is actively pursuing other partnering arrangements to
further expand the distribution and use of Image Power's
technology.
Among the benefits of being an MSDN ISV include access to
Microsoft's registered product users, invitations to exhibit with
Microsoft at key industry tradeshows, public relations
opportunities in trade and investment press, co-op advertising
funding, and ongoing technical and co-marketing opportunities.
Image Power will also have the right to use the Microsoft logos on
its software products to easily identify the Company's association
with Microsoft. In addition, Image Power press releases for the
technology press will now be posted on the Microsoft MSDN website.
Image Power, Inc. is a leading provider of next generation still
image compression technology based on industry standards and
patented technologies. For additional information, visit the
Company's web site at imagepower.com or contact Astrid
Levelt.
On behalf of the Board of IMAGE POWER, INC.
Stephen Swift, President
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