The superiority claim is unbiased, from an independent tester at Secure Computing. . MCAF official press release below.
McAfee Accuses Symantec of False and Misleading Advertising; Demands Worldwide Recall of Norton Antivirus 2.0; New Independent Macro Virus Test Results From Secure Computing Magazine Cast Serious Doubt Upon Symantec's Product Claims
BusinessWire, Wednesday, September 18, 1996 at 10:22
SANTA CLARA, Calif.--(BUSINESS WIRE)--Sept. 18, 1996--McAfee (NASDAQ:MCAF) today announced that it has accused Symantec (NASDAQ:SYMC) of Cupertino, Calif. of making false and misleading claims regarding its Norton AntiVirus 2.0 software, to the detriment of Symantec's customers and the reputation of the anti-virus industry. The Symantec claims, which exaggerate the virus detection capabilities of Norton AntiVirus, have been communicated through Symantec's advertising, product packaging, and web site. Bolstering McAfee's charge is a new independent Macro virus test released this week from Secure Computing Magazine, which shows that Symantec only detects 48% of known macro viruses. In a letter sent last week to Symantec officials, McAfee called for Symantec to take a series of corrective actions, including the prompt removal of all offending boxes from the worldwide channel, including those on store shelves; the prompt written notification of the inaccuracies to all known Norton AntiVirus customers and users who registers or purchased after the earlier of the first shipment of the offending boxes or first dissemination of the offending comparison; and substantial trade advertising and replacement boxes expressly recanting the inaccuracies.
Norton AntiVirus Packaging Claims 100% Protection Against Word Macro Viruses
The packaging of Norton Antivirus claims that Norton AntiVirus detects and removes all known Macro viruses. In the independent test published this week by Secure Computing, however, Norton AntiVirus was shown to detect only 48% of the 42 known macro viruses and was shown to remove only 46%. McAfee's VirusScan, which earned the highest score in the test, was shown to detect and remove 81% of the 42 known Macro viruses. "Because new viruses are being discovered each day, it is virtually impossible to detect all computer viruses," said Scott Gordon, McAfee anti-virus product manager. "Symantec's irresponsible marketing tactics not only harms the consumer, but also damages the credibility of the entire anti-virus industry."
Secure Computing Exposes Symantec's Poor Macro Virus Detection Capabilities
Secure Computing's macro virus test results indicate that Symantec's macro virus detection and removal capabilities are substantially inferior to McAfee VirusScan and the industry. In Secure Computing's comprehensive macro virus test, the publication analyzed 10 leading anti-virus software solutions on their ability to detect and cure over 40 popular macro viruses. Virus samples were collected from a variety of sources, both researchers and end users, and were verified for authenticity. Each vendor's product was the most current at the time and individual results were reviewed by each vendor prior to publication. "In our tests, McAfee's VirusScan was the industry leader, beating all other products in this competitive review of macro virus detection," said Secure Computing in CompuServe posting made on September 17 (GO NSCAvir, filename "m-test.pdf"). "The package was good in all areas and showed an equal mix of protection between on-access and on-demand scanning. Its repair facility was likewise impeccable." *T Macro Virus McAfee VirusScan Symantec Norton Anti-Virus v.2.05 v.95.0a Detect Repair Detect Repair
Antidmv No No Yes Yes Atom No No No No Birthday No No No No Boom Yes Yes Yes Yes Concept.e Yes Yes No No Concept.her Yes Yes No No Colors Yes Yes Yes Yes Colors.b Yes Yes Yes Yes Colors.c Yes Yes Yes Yes Colors.d Yes Yes Yes Yes Concept Yes Yes Yes Yes Concept.b Yes Yes Yes Yes Concept.c Yes Yes No No Concept.d Yes Yes No No Divini Yes Yes No No DMV Yes Yes Yes Yes Doggie Yes Yes No No Extra Yes Yes No No Formatc - (Trojan) No No Yes Yes Friendly Yes Yes No No Goldfish Yes Yes No No Hot Yes Yes Yes Yes Imposter Yes Yes Yes Yes Imposter.a Yes Yes Yes Yes Imposter.b Yes Yes Yes Yes Irish Yes Yes Yes Yes Killdll Yes Yes No No Laroux No No Yes MDMA Yes Yes Yes Yes NOP Yes Yes Yes Yes Npad Yes Yes No No Nuclear Yes Yes No No Nuclear.b Yes Yes No No Phantom Yes Yes No No Polite No No No No Reflex No No No No Telefoni Yes Yes No No Wazzu Yes Yes No No Wazzu.a Yes Yes Yes Yes Wazzu.b Yes Yes No No Wassu.c Yes Yes No No Xenixos Yes Yes Yes Yes Total Macro Viruses Detected/ Removed 34 34 20 19 Percentage 81% 81% 48% 46% *T Symantec's Advertising Claims Rely upon Suspicious Virus Detection Study
In its advertising and on its Web site, Symantec draws a series of conclusions from a supposedly "independent" study conducted by Norman Hirsch, who is actually a Symantec reseller. "Many in the industry suspect that the Hirsch study was actually commissioned by Symantec," continued Scott Gordon. "When one examines the testing methodology of the Hirsch study, it becomes immediately apparent that McAfee was put at a deliberate disadvantage." While Hirsch tested the July release of Norton AntiVirus, he tested the June version of VirusScan. McAfee's July release, which came out just 11 days later, would have scored significantly better. Furthermore, Hirsch's peculiar choice of viruses, in which he completely omitted well-known Macro viruses, casts additional doubt upon the sponsorship and motivations behind the test. Excluded from the Hirsch test were several well known Macro viruses which the Secure Computing test demonstrated Symantec could not detect. The study upon which Symantec draws its conclusions is fraught with errors, misleading information, and questionable testing methodologies. According to Ian Whalley, editor of Virus Bulletin, a well-respected anti-virus newsletter published in the U.K., "The scores in the Norman Hirsch test of July 18, 1996 are not in question, however the methodology and subsequent presentation of the results used in Symantec advertising is open to interpretation. Of the viruses used 1/8in the test by Hirsch 3/8, only three - Concept, Impostor, and Wazu - are actually in the wild. Format.c, which was listed in Hirsch's test as a virus, is actually a trojan, not a virus. Therefore, Hirsch's claim that each sample was replicated to ensure that the virus was functional is simply not true." "While many third party tests are conducted under reasonable conditions using appropriate standards and controls, many such tests are flawed in a variety of ways," said Peter Tippet, president of the NCSA (National Computer Security Association -- ncsa.com). "Prior to accepting the results from such third-party testing, consumers should ask several questions: 1. Is the testing organization truly independent, or is there a hidden agenda which has motivated the test? Tests conducted by vendors, resellers, or others who have a vested interest in the outcome should be weighed carefully. 2. Does the tester use the latest version of each product included in the test? Side by side comparisons of outdated products are misleading and unfair. 3. Was the test suite accurate and comprehensive using a real-world suite of viruses? In order for the test results to reach an accurate conclusion about the anti-virus software's detection capabilities, tests should be conducted against viruses that are actually in the wild. The NCSA's product certification program carefully addresses each of the above three concerns."
Symantec Continues to Lose Marketshare to McAfee VirusScan
Despite Symantec's advertising claim that Norton Anti-Virus is "far and away the best-selling anti-virus software," market research tells a different story. VirusScan consistently out-sells Norton AntiVirus, according to independent market research surveys conducted by IDC, PC Data. and best-seller charts published by software distributors such as Ingram Micro. A 1995 IDC research report, for example, named McAfee VirusScan as the world's number one best-selling anti-virus package with a 68% marketshare for DOS and Windows PC desktops. "Symantec appears to have repeatedly and blatantly mislead software consumers about the capabilities of Norton AntiVirus," said Bill Larson, McAfee's president, chairman and CEO. "Once again, Symantec has tried to fool customers by deliberately exaggerating the capabilities of Norton AntiVirus. We call on Gordon Eubanks, Symantec's CEO, to come clean and own up to - and correct - his company's false and misleading claims."
Not the First Time Symantec Has Engaged in False, Misleading, or Libelous Marketing
Symantec's latest brush with the law is part of a well documented and intentional international campaign designed to deliberately mislead software consumers and libel McAfee. In September 1995, for example, the San Jose Mercury News and InformationWeek Magazine reported that Symantec had deliberately exaggerated the virus-detection capabilities of its Norton AntiVirus software. As a result of these public disclosures and industry pressure, Symantec was forced to correct its advertising and product packaging. In January of 1996, Symantec's questionable marketing tactics were brought to the attention of the U.K. Advertising Standards Authority. Results of Symantec's questionable product claims were made public by the Authority in August, 1996. In 1995, Australia's advertising commission found Symantec guilty of making grossly inaccurate and defamatory statements in its Norton AntiVirus packaging and advertising. As a result of the Commission's findings, Symantec was forced to temporarily withdraw Norton AntiVirus from the Australian market until the misleading statements were corrected.
McAfee Posts Response on Web Site
Effective today, McAfee has made additional information available on its Web site (www.mcafee.com) regarding Symantec's misleading claims. Founded in 1989, McAfee is a leading worldwide vendor of Network Security and Network Management products for enterprise networks. The Company is also a leader in Internet and Web-based electronic software distribution. McAfee is headquartered in Santa Clara, California and can be reached by phone at 408/988-3832 or by fax at 408/970-9727. McAfee's Web address is mcafee.com.
CONTACT: McAfee Scott Gordon, 408/653-3026 or Dovetail Public Relations Mark Coker, 408/395-3600
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