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Strategies & Market Trends : Value Investing

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From: Paul Senior2/28/2013 10:59:15 PM
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BIDU. I've opened a few share (tracking) position.

Similar search business to GOOG, and some of BIDU's performance numbers seem similar too.

There are different ways to ascertain value. One way I have is to put the profit margin metric up against other company metrics. Not a common approach and maybe not a valid way to evaluate "value". It's a heuristic I use though, and it seems to have worked for me with GOOG. Essentially, -- assuming BIDU is a real company- not a sham or corrupt one -- if BIDU can maintain anywhere near its 40%+ net profit margin figure, and if revenue is sustainable and/or growing, then in my view, the stock is undervalued given BIDU's otherwise current high p/e, high p/stated bv, and very high p/sales number. In my view, if BIDU could hit the average analyst earnings estimate of $6.77 (per Yahoo) for 2014, the stock's fair value (assuming those profit margins and rev's stay up) would be at least $135-$170, vs. current share price of about $90. Of course, all jmo, and this valuation estimate and approach to it would be very "non standard", I would guess.

ycharts.com

finance.yahoo.com
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