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Technology Stocks : ADI: The SHARCs are circling!
ADI 230.15+0.1%3:59 PM EST

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To: SteveG who wrote (727)12/4/1997 10:49:00 AM
From: SteveG  Read Replies (2) of 2882
 
<A> Analog Devices CEO: 25% Rev Growth Targeted For 1998

Analog Devices CEO -2: Says Asia Woes To Have Little Effect

NEW YORK (Dow Jones)--Analog Devices Inc. (ADI) Chief Executive and President Jerald G. Fishman said Thursday that despite the company's generating more than 20% of its revenue in the Asia Pacific region, the market's turmoil won't have a very large effect on Analog Devices' business in the near term.

In an interview on CNBC-TV, Fishman said the impact will be minimal because most of the communication products that use Analog Devices' chipsets and are manufactured in the Asia Pacific region are exported to outside markets.

Fishman said 10% of Analog Devices' revenue is derived from Southeast Asia and another 12% to 13% from Japan.

Analog Devices CEO -3: Co's Single Chip Significant Product

Analog Devices' Fishman said the company's chip that integrates all analog and digital signal processing technology is "a significant achievement" that can be used in a variety of high-speed Internet access devices including cable modems and asymmetrical digital subscriber line (ADSL) modems.

The integrated chip, which is in its early stages of production, will initially be used by 3Com Corp. (COMS) in its 56K modems. It will replace the five to seven chips typically found in such modems, Fishman said.

Fishman said Analog Devices' strategy for differentiating itself from other suppliers of digital signal processing chips - such as Texas Instruments Inc. (TXN) and Lucent Technologies Inc. (LU) - is to integrate analog and digital signal processing technology on a single chip.
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