"When we think about the milestones along this journey we are very focused on first getting to a double-digit market share, talking about Windows Phone collectively .... [And how long will that take? The share of smartphones running on Windows rose by one percentage point in 2012 to 3%, according to the research firm Gartner.] ... Now we have to see if that builds and grows. It is about showing progress, strengthening the brand, improving the financials. It's hard to predict what rate over what time. ... "Virtually any [head of IT] out there today is probably thinking pretty hard about the investments they've made in a competing platform for business mobility ... [says Elop, avoiding referring to the opposition by name] ... This is an interesting time to reconsider what's the next generation, and of course we're looking at that as a real opportunity. It's a moment, it's a point of disruption."
- Stephen Elop to Juliette Garside of The Guardian | April 1st 2013 -

"Elop has his sights firmly set on BlackBerry's 80 million users. The two firms are following similar journeys as they transition from handsets that can manage calls, texts and emails to those that make full use of the internet. For BlackBerry's corporate customers, this means big changes: not only buying new phones, but ripping out the old servers used to run its older handsets."
- Juliette Garside: The Guardian | April 1st 2013 -