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Biotech / Medical : Biomatrix (BXM) Looking Great

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To: John McCarthy who wrote (266)12/7/1997 9:39:00 PM
From: John McCarthy   of 569
 
Below is the location of an Arthritis Center that
speaks for 7 Regional Arthritis centers in the midwest ....

hsc.missouri.edu

Each regional center is in a DIFFERENT state.

I have noticed this weekend that SYNVISC is heavily inter-SMERCHED
with EDUCATIONAL and REGIONAL facilities in Canada. There is
even a course offered on it at one of the Universities. (When to use
- how to use. I did not keep the URL)

As a mkting time saver .... it would be a great move on AHP's part
to facilitate SYNVISC studies at these 7 Regional Centers.

The primary end point would be to provide SYNVISC to 50 O/A patients
at EACH center free of charge for 1 full year. It would give
the medical doctors there - INSTANT STATUS (IMO).

In addition, I imagine this would engender interest in SYNVISC at
several levels including the educational level, newspaper level, and
most importantly the CONSUMER LEVEL. IOW it would quickly get
SYNVISC VISIBILITY in the MIDDLE of the country.

Sort of a country doctor KNOWS more about current products
than the big city slickers in CHICAGO, DETROIT, MILWAUKEE kind
of Cary Grant movie thing ....

I have sent several EMAILS to BIOX and AHP about various topics
and I do not want to ware out my welcome <G> etc. (note:no one has
EVER responded to me although I addressed them to specific
people or VP Marketing etc. when I did not know the name)

so ...

If anyone on this thread knows directly, indirectly, round-aboutly,
inspecifically, and so on, anyone at AHP, and if you see any value
in this idea, variant of this idea, and so on - please feel free to pass it along.

Based on prior posts I think Synvisc is probably most recognized
on the West Coast. And seeing as AHP and BIOX are on the East
Coast they probably will cover it pretty well.

Lets go get the middle of the country.

Regards,

John
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