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Technology Stocks : Creative Labs (CREAF)
CREAF 0.448-12.1%Dec 17 12:59 PM EST

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To: AJ Berger who wrote (6751)12/7/1997 10:27:00 PM
From: Brian Lempel  Read Replies (1) of 13925
 
Sorry for the attack, but I still don't think it was a very intelligent post. Company sales figures show them easily beating estimates.

The fact is, most of us are investing in this company because we think they have turned the quarter. Past CD-ROm bungle will allow for greater success in DVDs. Speakers revenue should increase by a huge amount. Cambridge was a small company with a great product. They didn't have the cash to market their product. CREAF does. CREAF is now positioned at the front of the pack having licenced the Voodoo II chipset.

The fact is, they have a lot of new product which will grow earnings at a faster than expected rate. Them being able to provide the complete mulitmedia package will let them go big time with OEM deals in the upcoming years. The company, on its web page and in its annual report, has made it very clear that that is exactly what they plan to do.

I have read reports on slow Christmas sales. From that I would say that perhaps more people are willing to upgrade than buy a new box. CREAF doesn't profit from computer sales, they profit from people wanting to upgrade their box.

Sorry for the flame, but I hope the above information may make you realize that CREAF is a very strong company.

Brian
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