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C-Cube Powers Zenith Settop for BellSouth Home Entertainment Services in New Orleans
Business Wire - December 08, 1997 08:05
%C-CUBE CUBE %CALIFORNIA %LOUISIANA %COMPUTERS %ELECTRONICS %COMED %ENTERTAINMENT %PRODUCT V%BW P%BW
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MILPITAS, Calif.--(BUSINESS WIRE)--Dec. 8, 1997--C-Cube Microsystems (NASDAQ:CUBE), the leading supplier of digital video silicon solutions, announced today that the company's Flare system-level settop design, based on C-Cube's AViA chipset, has been incorporated by Zenith Electronics Corporation into digital settop boxes manufactured for Bell South's new Americast all-digital home entertainment services.
Using Zenith's standards-based digital settop boxes, BellSouth is delivering more than 160 channels of digital programming to subscribers in the New Orleans area.
C-Cube has combined the system-level settop expertise formerly at its wholly owned subsidiary, DiviCom Inc., with C-Cube's digital video silicon developments to form C-Cube's Consumer Network Products Division (CNP). This new division focuses on the revenue-generating digital video applications that drive digital networks worldwide. By offering settop manufacturers and content providers multi-tiered silicon and design solutions, C-Cube's CNP Division can help companies such as Zenith and Americast partners to effectively address complex consumer network applications.
"By integrating 'best of breed' technologies from C-Cube and others into our line of advanced broadband digital settop and network products, we're helping our customers usher in the digital age," said Allen Brown, division vice president of the Zenith Network Systems Digital Media Group. "Close collaboration, cooperation and teamwork over the past 12 months have been essential to support the November launch of the new Bell South all-digital entertainment service."
"This deployment is a key milestone in the market's movement from analog-to-digital networks," said Nai Ting Hsu, vice president and general manager of C-Cube's CNP Division. "Our ability to offer content-rich solutions and multiple third-party applications provides settop manufacturers and service providers with a means of adding value to the consumer experience. Flare is an excellent example of how C-Cube can minimize the complexity and reduce the overall system costs associated with implementing such advanced settop applications."
With the advanced graphics capabilities of C-Cube's AViA-GTX and C-Cube's unique understanding of digital systems, Americast can offer unique consumer-friendly features through Zenith's digital settop boxes. C-Cube's Flare design allows Zenith to produce a modular settop box design to cost-effectively interface with multiple networks, including MMDS, HFC, DBS and FTTC.
About C-Cube Microsystems
C-Cube Microsystems Inc. is the industry leader in the development and delivery of highly integrated digital video silicon solutions that address the consumer electronics, communications and convergence markets. C-Cube is headquartered in Milpitas, California with offices in North America, Europe and Asia. Its stock is traded on the Nasdaq under the symbol CUBE. C-Cube can be reached at 408/490-8000 or on the World Wide Web at c-cube.com .
Note to Editors: BellSouth's new digital wireless system in New Orleans is comprised of products from both DiviCom and its parent company, C-Cube Microsystems. DiviCom provided the digital video compression and network management systems located at the headend -- the "central station" or office where the programming is transmitted to customers' homes. BellSouth subscribers receive the programming through Zenith's digital settop box, which is based on C-Cube's Flare system-level settop design and the AViA chipset.
The C-Cube logo is a registered trademark of C-Cube Microsystems Inc. C-Cube is a trademark of C-Cube Microsystems Inc.
CONTACT: C-Cube Microsystems Mary Giani, 408/490-8628 mgiani@c-cube.com |