looks like cpq got the lead back over dell in the business sector<gg>
Tuesday December 9, 7:45 am Eastern Time
Company Press Release
Compaq Extends U.S. Market Share with Record Gains
Outpaces Competition in Key Markets
Ranks as No. 1 Corporate Desktop
Leads Wintel Sales to Education
HOUSTON--(BUSINESS WIRE)--Dec. 9, 1997--Compaq Computer Corporation (NYSE:CPQ - news), the world's
leading provider of PCs and servers, today announced that it outpaced the competition with record market share gains in the
U.S. during the third quarter. According to International Data Corporation (IDC), a leading industry research firm, number one
Compaq held an 18.8 percent overall market share -- an increase of five and one-half market share points from the second
quarter. This represents the largest quarter-to-quarter market share gain in Compaq's history, and the largest in the industry
since 1995. Compaq grew three times faster than the market and now holds more overall U.S. market share than the number
two and three companies combined.
Compaq was the most popular brand overall within key customer segments, including large and medium businesses, small
companies, government customers, and home users. Compaq continued its strong market share gains in the education arena to
become the leading Wintel-based provider for schools. Compaq remained the leader in desktop and PC server shipments and
rose to the number two position in the portable market.
IDC said that Compaq was the leading supplier of desktops to medium and large businesses for the second quarter of 1997,
this confirms that Compaq has led the year cumulatively in both desktop and PC server shipments.
''IDC's market share results reaffirm that our customer-focused initiatives are working,'' said Jim Schraith, Vice President and
General Manager, North America, Compaq Computer Corporation. ''Compaq is effectively leveling the playing field as far as
price, while providing customers with better access and greater flexibility when choosing products. Our focus and attention on
user requirements is resulting in high levels of customer satisfaction. This is helping Compaq pull away from the pack.''
Third Quarter Market Share Highlights
Number One in all Businesses
IDC research shows Compaq grew its market share to claim more than one-fifth of the medium and large business segment,
extending its lead in that arena. It also strengthened its overall leadership position with small businesses, growing to own nearly
one-fifth of that segment, and reflecting Compaq's increasing emphasis on this key market. Compaq also holds the overall
leadership position in the small office segment.
Rising to the Top of the Class in Education
In the education market, Compaq continued to win market share to become the leading Wintel-based supplier to schools and
universities. Compaq more than doubled its market share in this segment over the same period last year, reflecting the
increasing popularity of Compaq's full range of products in the education space.
Double Digit Growth in Government
Compaq continued to expand its lead in the government segment during the third quarter, capturing more than 20 percent of
this market. This represents a doubling of the number of units shipped over the same period last year.
Compaq: America's Favorite Desktop PC
Compaq's total share of the U.S. desktop market now stands at 19 percent, nearly twice as much as the number two vendor.
In the third quarter, Compaq shipped more than 1.2 million desktop PCs, which represents a 68 percent growth rate from the
second quarter. Compaq is the leading desktop provider for businesses and homes and the top Wintel-based PC in education.
Dramatic Increase in Portable Market Position
Compaq portable shipments shot up 100 percent in the third quarter over the same period last year to propel the Company to
the number two position with a 15.7 percent market share. This 6.4 point increase in market share reflects increased demand
for portables from corporate, government, education and home users.
Continued PC Server Leadership
Compaq maintained its leadership position in the PC server market during the third quarter with a 35.5 percent market share.
Compaq's share of the U.S. PC server market is more than the combined share of the next two nearest competitors.
Company Background
Founded in 1982, Compaq Computer Corporation, a Fortune 100 company, is a global information technology company.
Compaq is the fifth largest computer company in the world and the largest global supplier of personal computers. With
worldwide sales of $20 billion in 1996, Compaq develops and markets hardware, software, solutions and services, including
industry-leading enterprise computing solutions, fault-tolerant business-critical solutions, networking products, commercial
desktop and portable products and consumer PCs. The company is an industry leader in environmentally friendly programs and
business practices. Compaq products are sold and supported in more than 100 countries through a network of authorized
Compaq marketing partners. Customer support and information about Compaq and its products can be found at
compaq.com or by calling 1-800-OK-COMPAQ in North America. Product information and North America
reseller locations can be obtained by calling 1-800-345-1518.
Compaq North America is headquartered in Houston, Texas. Its products and services are sold and supported through a
network of more than 25,000 commercial and consumer marketing partners across the United States and Canada.
Historical financial results have been restated to reflect the pooling of Tandem. |
