What kind of CRIMM company had Pink invested in at one time? What is this? The NSA?
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Yahoo! Sued in California for Allegedly Intercepting E-Mails
By Linda Sandler - Nov 17, 2013 12:00 AM ET
Yahoo! Inc. (YHOO) was accused in a lawsuit of intercepting e-mails sent to users of its mail service and using personal information to profit from related advertisements.
The plaintiff seeks damages of $5,000 for each person whose privacy was allegedly invaded, according to a complaint filed Nov. 15 in federal court in San Jose, California. Information gleaned by scanning communications between users and non-users is used for tailoring advertisements to them, increasing Yahoo’s revenue, according to the filing, which cites the company’s published policies for its new e-mail service.
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Yahoo! Headquarters 
David Paul Morris/Bloomberg
Yahoo! Inc. signage is displayed at the company's headquarters in Sunnyvale, California.
Yahoo! Inc. signage is displayed at the company's headquarters in Sunnyvale, California. Photographer: David Paul Morris/Bloomberg
“Yahoo’s automated systems scan and analyze all incoming and outgoing communications content sent and received from your account,” says the policy, according to the lawsuit. The purpose is to “match and serve targeted advertising and for spam and malware detection.”
Lawsuits against Internet companies and social networks are rising as use of the Web balloons and users become more aware of how much personal information they are revealing, often without their knowledge. Google Inc. and LinkedIn Corp. also are facing accusations of intercepting communications for their own profit at the expense of users or non-users.
Sarah Meron, a Yahoo spokeswoman, declined to comment on the complaint.
Ads bring in three-quarters of Yahoo’s revenue, according to the complaint. With more than 275 million customers globally, Yahoo mail is one of the largest web-based e-mail services, the plaintiff said.
The case, which also seeks status as a class-action suit, is Pincus v. Yahoo! Inc., 13-cv-05326, U.S. District Court, Northern District of California. (San Jose)
To contact the reporter on this story: Linda Sandler in New York at lsandler@bloomberg.net
To contact the editor responsible for this story: Michael Hytha at mhytha@bloomberg.net |
