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Technology Stocks : Apple Inc.
AAPL 274.54-1.3%3:59 PM EST

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To: SirWalterRalegh who wrote (166067)2/18/2014 9:00:28 PM
From: Ryan Bartholomew  Read Replies (1) of 213185
 
If Apple really wants to position itself in the automotive market, it doesn't need to buy a car company but merely needs to make an offer no one can refuse.

The last thing they'd want to do is commit to their hardware being iOS-only. With Android's lead, especially in areas like auto, home automation, appliances, etc., if Apple found itself heavily invested in a situation that looks like Blackberry circa 2011, they'd suffer some heavy losses.

A safer bet would be to just develop the hardware on their own and partner with different automakers - not invest heavily in one.
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