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Technology Stocks : Apple Inc.
AAPL 278.28+0.1%Dec 12 9:30 AM EST
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To: Ryan Bartholomew who wrote (169599)5/20/2014 8:04:36 AM
From: pyslent3 Recommendations

Recommended By
JP Sullivan
Ryan Bartholomew
Zen Dollar Round

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For example, hand someone an iPhone 5s and a Moto X (which costs less than half as much) and ask them to test out the voice assistant and navigation features for a while. It's almost inconceivable that anyone would rate the iPhone 5s remotely as highly, but if you ask these same people *before* testing them which they predict will perform better, they'll usually choose the iPhone if they're relatively unfamiliar with the two phones.

Siri I will grant you, she has a better reputation than maybe she deserves. But I can't imagine anyone expecting the iPhone to beat out Android on Navigation. Google Maps is historically the strength of Android, and the bad publicity around Mapgate reached far and wide. If anything, I think most new users would be surprised at how well Apple Maps works these days compared to its reputation.

Apple's customer loyalty ratings are well deserved-- they don't give customers any reason to look elsewhere and the ecosystem locks you in just enough to make it not worth the trouble. Anecdotally, I have never heard any of my peers ditching an iPhone for ANY reason other than screen size.
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