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Technology Stocks : THQ,Inc. (THQI)
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To: Quad Sevens who wrote (2566)12/14/1997 9:08:00 PM
From: Sigmund  Read Replies (1) of 14266
 
Asian markets calm to positive. Monday may be a good day for THQI.

Re advertising. Advertising is tough for retail products in this price range and this number of units. It is tough to make it pay. Point of sale is another matter. But this takes a lot of presence in the store. As THQI becomes a more significant factor re market share they will have more clout re POS. Brand recognition by the retailers would help them in this and also make it easier to get the message across to the consumer.
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