That could be blockbuster
I'm not interested in a watch. I doubt many people are excited about USING their PHONE for payments. But a wearable (watch) that unlocks your doors, tunes your TV, pays for beer at the C-store, buys your drugs at CVS, starts your car.....all of a sudden the game changes. Maybe this guy is thinking bigger than AAPL, but if a "watch" can do all that, I'd buy it at $400 when I otherwise wouldn't buy it at any price if it were just an iPhone nano.
Not Just Payments This idea – that Apple, simply by being popular, can get past the chicken-and-egg problem – applies to HomeKit as well. If we have keyless ignition in cars, why not keyless locks, automatic air conditions, or lighting? There is a whole host of items that could work well with a wearable, but that would only be built if there were a critical mass of wearables out there.3 |