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Technology Stocks : Digimarc (DMRC)

DMRC 9.020

-2.6%

Nov 5 3:59 PM EST

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From: JakeStraw	11/3/2014 9:07:23 AM
	of 266

Digimarc to Debut Mobile Payment Presentment SDK at Money 20/20 With Mozido and MorphoTrust finance.yahoo.com Digimarc Enables Reliable, Efficient, Intuitive, Secure Mobile Payments Solutions The demos will provide compelling evidence of how Digimarc's patented communications protocol for mobile payment presentment can reduce costs and security risks associated with alternative approaches to mobile payments, such as Bluetooth Low Energy (BLE), RFID or NFC. In particular, with Digimarc's approach, card issuers retain control of sensitive data and the line-of-sight requirement for data transmission is much more difficult to intercept than technologies that broadcast payment information using a radio signal. The demos will also show how Digimarc can enhance payment transactions both online and in the store. This versatile platform provides an intuitive solution to shoppers, supporting numerous different approaches to mobile payments, while maintaining a strong brand presence for merchants and payment card issuers. It is an economical solution for retail merchants leveraging image scanner hardware investments and improves security over alternative technologies.

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