Luxe Valet App Eliminates the Headache of Finding a Parking Spot
Every few years, I come across a new tech service that completely upends how I navigate urban life.
It happened with Amazon Prime, the subscription plan that turned Jeff Bezos’ online store into my primary shopping destination. It happened with Uber and Lyft, the ride-hailing companies that reduced how often I use my car, and killed my aspirations to ever buy another one. Now it has happened again, with a new company that has instantly solved one of the most soul-destroying hardships of living or working in San Francisco: parking.
The company is called Luxe Valet. When I describe it to you it will sound crazy, bourgeois and inefficient, and your first instinct will be to dismiss it. Don’t. Luxe works amazingly well, and as it and other similar services expand nationally — Luxe is starting up in Los Angeles this week — they could radically alter how large cities work.
Luxe is an on-demand valet parking service. When you need to drive somewhere where parking is tough, like pretty much any part of San Francisco, open up the app and tell it where you’ll be going. Then start driving. When you get to your destination, a valet will be waiting for you on the side of the road. He’s wearing a blue jacket bearing the Luxe logo, and he greets you by your name, so you know he’s legit.
Hand him your car keys. Yes, don’t worry, it’s fine. Luxe is insured for $1 million against theft and damage, and it tracks your car with GPS. So, as I said, hand him your car keys. Tell him how long you’ll need your car parked. Watch him drive away with your car. If you want, you can look at the app to see a little icon representing your car making its way to a parking lot.
That’s it. Your car has been parked.
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Luxe Valet App Eliminates the Headache of Finding a Parking Spot |