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Strategies & Market Trends : Value Investing

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To: Lazarus who wrote (54499)	11/18/2014 6:41:06 PM
From: E_K_S	Read Replies (2) of 78702

Hi Lazarus - Yes I saw that the ask moved up to $0.40/share. I was trying to up my position the last few days but they would not give me any shares at $0.255. My average cost now is around $0.30/share. My target was to buy at/near BV which is $0.25/share according to Yahoo Finance This is the one where you buy in the Winter (when yogurt sales are slow) and hopefully sell in the Summer (when it's hot) and all their company owned stores are full w/ vacationing customers. The other new development is Rocky Mountain Chocolate Factory Inc. (RMCF) seems to have figured out a profitable combination (location, product mix, franchise) for their stores. Their stock is at/near an all time high. The new company owned SWRL stores could easily be configured to be a hybrid RMCF store and since RMCF is the largest shareholder and is now the defacto management, they are aligned w/ SWRIL's shareholders interests. I think we are in at a low enough price that we should get the benefit of all that management experience which may turn into a possible merger/buyout once store sales get back to previous levels. EKS

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