| One of the World's Largest Soft-drink Manufacturers Combines Vending with Social Media at Championship Game | AVT built the social-interaction product dispensing machine used at football's biggest game of the year
LOS ANGELES, March 9, 2015 /PRNewswire/ -- AVT, Inc. (OTC Markets: AVTC) (www.autoretail.com), a leading manufacturer of automated retailing systems and custom vending machines, announced today that they built a specially designed vending machine for one of the largest soft-drink makers in the world, for use at the championship football game held recently in Phoenix.
As an official sponsor of the game, the soft drink and food giant used a specially designed area to get consumers excited for the Halftime Show during the week leading up to the championship game.
The free, four-day celebration was held in downtown Phoenix, and featured a two-level fan experience featuring a photo booth and a LED screen content activation. Upon entering the area, fans were directed to step into a special chamber where they had the option to choose props and capture photos for printing and sharing on Instagram. After sharing their photos, fans were directed to the AVT built machine, where they received one of a number of free gifts, such as t-shirts, sunglasses, or soft drinks.
"We were thrilled to have our machines in the middle of the action, and being able to contribute to the fun and the excitement surrounding the big game," said James Winsor, CEO and Chief Engineer of AVT, Inc. "The systems generated a high number of engagements and demonstrated AVT's latest technologies at what could only be called, 'The world's biggest event.' " |
