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Technology Stocks : Intel Corporation (INTC)
INTC 38.16+2.5%Nov 7 9:30 AM EST

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To: Road Walker who wrote (42848)12/19/1997 10:05:00 AM
From: Mary Cluney  Read Replies (1) of 186894
 
John, >>>I've read EVERYWHERE, from the WSJ to USA Today to Business Week to my local paper that virtually every other computer sold is under 1K. Could all the media be wrong?<<<

It all kind of make sense. I'm sure the retail stores as well as their sales staff would rather sell the higher margined higher-end computers.

No one advertises computers for $1001 but $999 ads are likely to increase foot traffic considerably. Although I'm not sure I fully approve, but there is surely some bait and switch tactics being employed.

Sub 1k computers are more smoke than fire - nevertheless, the longer it takes to get the real numbers out, the more damage it will do.

Mary
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