Timberland - TBL Sole Survivor Message Board

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Non-Tech : Timberland - TBL Sole Survivor

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To: David S. who wrote (5)	12/23/1997 3:51:00 PM
From: RavBruce	Read Replies (1) of 31

After a large run-up, it is not surprising for people to dump a retail stock. Retail is a fickle business that has its product line constantly turning over. If you like one pair of Timberland shoes and come back to buy the same one in two or three years it is not always there. Also, it is tough to buy a stock that makes such great products that you don't need to buy again for many years. I resole my Timberlands at least once before replacing them. I used one a few times a week for five years before a gave up on them. Thats not good for sales although it builds a great rep. I do not think they have done well at diversifying into clothes or retail shops. Bruce

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