CMP's InternetWeek, Network Computing Join Recourse Communications Inc.'s Network to Offer Recruitment Advertisers Greater Reach
Business Wire - December 29, 1997 08:15
%CMP-MEDIA CMPX %NEW-YORK %FLORIDA %COMPUTERS %ELECTRONICS %COMED %PUBLISHING %ENTERTAINMENT %INTERACTIVE %MULTIMEDIA %INTERNET V%BW P%BW
MANHASSET, N.Y.--(BUSINESS WIRE)--Dec. 29, 1997--
Networking Titles Join CMP's InformationWeek As Members of RCI's Network of Media Partners
CMP's InternetWeek and Network Computing have joined InformationWeek as members of Recourse Communications Inc.'s network of media partners.
With all three of CMP's market-leading enterprise titles now teaming with Recourse, it is easier for companies to advertise their job openings to a large audience of information technology (IT) professionals.
Despite managers' best efforts, reaching qualified IT professionals is becoming more difficult-- and it's getting worse as technologies like Java and the World Wide Web take hold. In particularly short supply are business-savvy IT professionals, according to an InformationWeek survey conducted earlier this year, 57 percent of whom cited this category. The CMP/Recourse partnership helps recruiters fill their IT positions through targeted advertising that reaches qualified candidates that can run either regionally or nationally. Beginning with the January 12 issue of InternetWeek and the February 15 issue of Network Computing, via a single buy, recruiters can advertise their IT openings not only in CMP's three enterprise computing titles, but also across any other media in Recourse Communications' network, which includes the company's own Employment Review magazine, USA Today, Investor's Business Daily, and select Web sites such as Best Jobs USA.
"CMP is dedicated to providing all our advertisers with innovative services," said Jeffrey L. Strief, Senior Vice President/Group Publisher, CMP's Technology Buyers Group. "With all three of our enterprise publications partnering with Recourse, we now provide our recruitment advertisers with greater value because they can customize their advertising to their needs and at the same time reach more qualified IT professionals than before."
"With InternetWeek and Network Computing on board we have added two valuable sources of highly-skilled, sought-after networking/IS professionals. Our relationship with CMP makes our services even stronger than they were before," said Mike Moore, President. Recourse Communications, Inc.
Space in the January 12 issue of InternetWeek closes on January 2, while space in Network Computing's February 15 issue closes on January 28. For further information or to reserve space, advertisers can call Recourse Communications at 561-686-6800.
Recourse Communications, Inc. (West Palm Beach, Fla.), established in 1970, provides comprehensive staffing and recruitment solutions through recruitment publishing, placement, events, Web services, advertising and consultation. It serves clients from a wide variety of industries throughout all 50 states and abroad.
CMP Media's InternetWeek (http://www.internetwk.com) provides news, reviews, case studies and business analysis to information technology buyers focused on the Internet, corporate networks, intranets and extranets. The publication's broad coverage focuses on electronic commerce, intranet applications, clients and servers, bandwidth developments, security and management, and business news. Telepath, a monthly supplement, is directed to telecommunications carriers and their equipment suppliers. InternetWeek is the exclusive networking media sponsor of the 1997, 1998 and 1999 Global Information Infrastructure (GII) Awards (formerly the National Information Infrastructure Awards).
Network Computing is the premiere technology solutions magazine driving the enterprise. Twice monthly, it delivers real-world labs-tested solutions to 220,000(a) IT buyers in print and online (http://www.networkcomputing.com). In addition, the publication consistently has the largest average issue audience among all networking publications, according to Simmons and IntelliQuest(b). Network Computing also received the 1997 Maggie Award for Best Computer & Telecommunications (trade) Publication.
CMP Media Inc. (Nasdaq: CMPX) is a leading print and online publisher of newspapers and magazines about technology and an innovator in technology-related Internet products and services. CMP's offerings serve the broad technology spectrum in key high-tech markets worldwide: those who build technology, those who sell it, and those who use it. The company's publication titles, which include EE Times, InformationWeek, Computer Reseller News and WINDOWS MAGAZINE, along with products and services created exclusively for the Internet, can be found on CMPnet at cmpnet.com.
(a) Circulation Data 11/97 (b) Ranking based on highest average coverage among audience as compared with DataCommunications, Internetwork, InternetWeek/CommunicationsWeek, LAN Times, Network Magazine (formerly LAN Magazine), Network World (Simmons CompPro II,III, IV, V and IntelliQuest CIMS v1.0 v2.0, v3.0, v4.0).
NOTE: For more about CMP Media Inc., including recent press releases, investor information, executive bios and directions to CMP offices, visit cmp.com.
CONTACT: CMP Corporate Communications, Manhasset
Steve Rubel, 516/562-7434
srubel@cmp.com
or
Recourse Communications Inc., West Palm Beach
Adam Ricardel, 561/686-6800
adam@bestjobsusa.com
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